5th gens for 75k...

As the last of the 5th Gen TRD Off road premiums near, the dealers are NOW adding up to 12k of add-on junk to maximized their profits. If you want one as time gets closer to the end of production - you may have no choice but to pay these ridiculous prices. The adjustments done at the port or dealership will soon be unavoidable. Go buy the last of the 5th gen now before you have to pay 75k for one out the door...

https://www.earnhardttoyota.com/new-Mesa-2024-Toyota-4Runner-TRD+Off+Road+Premium-JTERU5JR6R6263430

This is now happening across multiple dealerships and it is pure greed...IMHO

 

Uhh, well yeah.

 

Not every dealership will do this silliness. Some may actually discount them near the end just to get rid of any that remain. In the last months of the GX460, some dealerships on the coasts were discounting units $10k...and folks like The Car Care Nut were bragging on Youtube videos in early 2023 how he got his 460 at MSRP. The situation can change quickly.

Sure, a fool and their money are easily parted but I wouldn't rush out and buy a 5th gen out of fear that the price will permanently skyrocket in the near future.

 

I agree for the SR5 trim.

 

I knew the price of new 5th gen was going to see a significant increase. It's unfortunate some dealers are going to take advantage of this.

 

So the best way to deal with this is just don't buy one, but we all know how well that will go.

 

And so it begins

 

lol ain’t no way people are buying from them… no need to worry about this

 

Tacoma's are in the same boat. High 50's close to 60K, this was for a SR5 after "dealership adjustment" and a state tax. Our 5th Gen. is going to last a loooooong time! Or at least until the dealership come to their senses!

 

Holy crap Batman, I’m glad I purchased when I did. I just looked at my past emails. I wire transferred the money for my new 4Runner on 02/19/2024. With a little grinding, not much, got 5% off of Msrp, approximately $2,500.00 off. Maybe the dead of winter is the sweet spot for purchasing a new vehicle.

 

Guess we'll see if all the 6th gen haters start ponying up that cash. Lol.

 

Not many will buy the 'golf cart with bad-ass fenders concept'. The 6th Gen will go belly up on the heap of EPA failed mandates. IMHO

 

No bull price

Bullshit price

 

I’d push a Yugo down the street before I feed the machine…….

They can all kiss my ass!

 

I wonder if that's some sort of error. The other 2 ORP they have in stock are regular price with no adjustment. I haven't seen any other dealerships in the Phx area mark them up, most are actually below sticker right now.

 

In my experience, good luck securing one of those prices. When I was GX shopping, there were a lot of units listed on places like cars.xom that showed massive discounts off of MSRP. Every time I contacted the dealership, the price was no longer valid or the unit was sold or it was only for in-state customers or any number of excuses. Maybe things have changed this Spring but I wouldn't trust those prices for a moment unless I had it in writing.

 

Yes they advertise these deals, and once you are in the chair they start pulling their bullshit. It would be refreshing to deal with honest dealerships.

 

https://www.findlaytoyotaprescott.c...nner-TRD_Off--Road_Premium-JTERU5JR5R6260079/

New 2024 Toyota 4Runner TRD Off-Road Premium 4x4
TRD Off-Road Premium
STOCK#: T56569
VIN#: JTERU5JR5R6260079
TSRP1$49,288
Dealer Installed Accessories4$11,690
Smart Price $60,978

Always possible these prices are misprints I guess you never know. Maybe they will modify at the dealer - if so it is what you have to pay I guess...