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Has anyone ever gotten a dealer to sell a new T4R below sticker?!?!

Discussion in 'General 4Runner Talk' started by PennSilverTaco, Mar 10, 2018.

  1. Mar 10, 2018 at 8:04 PM
    #1
    PennSilverTaco

    PennSilverTaco [OP] I have Ass Burgers...

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    Please see signature!
    I have driven a Toyota 4Runner before. It was a 2006 SR5 4x4 belonging to my cousin-in-law (cousin's husband), and I drove it back in 2010, when I still had my learner's permit! By the way, my cousin and her family live in Northern California. I am merely assuming that it was legal to drive in California on a Pennsylvania learner's permit?!?! My cousin's husband was 31 years old at the time, in the truck with me, and obviously had a driver's license, so it's not like I was driving without an unlicensed driver present...

    Anyway, my family has owned three Toyotas in the last 35 years; a 1983 Toyota Celica GT that my dad bought brand new when he joined the Navy (1983-1990), a 1990 Toyota Camry LE V6 (owned 1990-1998), and the 2010 Tacoma I drive now (purchased in September 2009). My dad came very close to becoming a T4R owner in 1996, when he decided to trade in his 1993 Chevy S-10 Blazer 4x4.

    However, we went to dealers in a roughly 40-50 mile radius of where we living at the time (Philadelphia suburbs; back living there now), and absolutely no dealer was willing to go below sticker on a futhermucking '96 T4R, at least not a 4x4 with the options my dad wanted! At one point, my dad found a brand new 1996 at a dealership (I think it was Peruzzi Toyota in Hatfield, where he bought my present Tacoma more than 13 years later), and the price must of have been really good because I remember him getting excited. I do vaguely remember that it had steel wheels like the one in this link ( http://www.autorimshop.com/toyota-4...FR_V0XnaE9nnCoINoiEHQ3DFL5OKKxV8aAvGuEALw_wcB ), so I'm guessing it was no higher than an SR5. My dad then realized it wasn't 4-wheel drive and we passed it by...


    The one I remember best is a green Limited 4x4 at a Toyota dealer in Allentown. I was 7 years old at the time, and it was pouring rain. My parents were chatting with the salesman, and I asked the salesman something like "Excuse me, how much is this 4Runner?" The salesman told me "$32,000." We ended up walking a short time later...

    I spotted the also new-for-1996 Nissan Pathfinder in a magazine ad, told my dad he should look at it, and after he test drove one that's what he ended up buying. Specifically, he bought a fully loaded 1996 Pathfinder SE 4x4, and it ended up being one of the best vehicles we ever had! We had it for 13 years, up until my dad traded it for my Tacoma in 2009.

    The night we bought the Tacoma, my dad told me on the way there not to get my hopes up because he didn't expect to be able to negotiate on a new Toyota. The sticker on the Tacoma I have now was was a little over $17K if I remember correctly. After trading in the Pathfinder and negotiating a bit, he left that night with a brand new Tacoma for under $15K!

    So, the question I'm asking is in the title...
     
  2. Mar 11, 2018 at 3:33 AM
    #2
    Backslider

    Backslider Gun Nerd

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    Spent all my gun money. =(
    I don't recall numbers off the top of my head, but we got my wife's 2017 SR5 Premium for about $2k under sticker.

    Get dealers to compete by getting written quotes and taking them to other dealers. Use Costco pricing if you're a member - if you aren't, consider spending $50 to become a member in order to save $2000 or more from sticker.
     
  3. Mar 11, 2018 at 6:02 AM
    #3
    billnourse

    billnourse New Member

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    Bloomfield, NM
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    Toytec Ultimate lift, SSO Slimline bumper and 10,000# winch, emblem blackout, hood scoop wrap.
    Sticker on mine was 42,800. Got it for 39,500
     
    Opteron and PennSilverTaco [OP] like this.
  4. Mar 12, 2018 at 9:00 AM
    #4
    Opteron

    Opteron New Member

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    Wife just got a SR5 premium 4x4 38,7xx stciker was 42,315. We used Costco buying services, beforing using Costco we couldn't get anyone to deal below MSRP. all TRD had a 5k markup. TRD was to manly for her.
     
    Backslider likes this.
  5. Mar 12, 2018 at 10:17 AM
    #5
    Bevo87

    Bevo87 New Member

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    I have never had to buy a 4runner at sticker or above. they are going to deal all day long. Just depends how good you are at working them. Always work dealers against each other as well. involves lying a little bit, but it works, especially if you are ready to buy now.
     
    PennSilverTaco [OP] likes this.
  6. Mar 29, 2018 at 7:08 AM
    #6
    rkwfxd

    rkwfxd New Member

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    I paid $1300 under MSRP and got the EXACT vehicle I wanted. Not a huge discount but considering other dealers were all asking $4,000 and more over MSRP, and none of them had exactly what I wanted, I feel pretty good about it.

    Also, the more I drive this thing the better I feel about it. ZERO buyer's remorse.
     
    PennSilverTaco [OP] likes this.
  7. Mar 29, 2018 at 8:23 AM
    #7
    topdec

    topdec New Member

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    It's probably different everywhere...Here in MN, I've bought 2 toyotas from the same dealer that got me close to what is the published invoice price, which we know is not really invoice....Anyway, I avoid no-haggle "best price" dealerships.
     
    PennSilverTaco [OP] likes this.
  8. Mar 29, 2018 at 10:38 AM
    #8
    SnowroxKT

    SnowroxKT New Member

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    2018 T4R Offroad SAS 1995 Tacoma
    Got it $1500 under the sticker price or thereabouts, it also was the only TRD Offroad the dealer had, was a color I wanted, was the premium trim which I also wanted, and the only Toyota dealer in Alaska. So I didn't want to push my luck too hard.
     
    PennSilverTaco [OP] likes this.
  9. May 3, 2018 at 9:34 AM
    #9
    tangjkd

    tangjkd New Member

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    Just ask them if they can do MSRP out the door, tax and license included. That's how I buy all my cars. If they can do that, they are already going below invoice and lost money on this deal.
     
  10. May 4, 2018 at 8:56 AM
    #10
    golfguy

    golfguy New Member

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    W. TN
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    Got mine for 2000 below MSRP. Just find a dealer that will play ball.
     
  11. May 4, 2018 at 11:56 PM
    #11
    mcDonaldTrumpet

    mcDonaldTrumpet New Member

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    Got my new off road premium for over $5k lower than msrp. Out the door price was around 2200 lower than msrp. Took some haggling. Also get free synthetic oil/filter changes for life and a guaranteed engine for life.
     
    golfguy likes this.
  12. May 5, 2018 at 10:57 AM
    #12
    PVT Pablo

    PVT Pablo Ultra Junior Member

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    My dealer straight up told me that if I didn't buy mine for sticker, someone else right behind me would so I thought to myself, "Well, it looks like I'm paying full price."
     
    Riding Dirty likes this.
  13. May 7, 2018 at 8:22 AM
    #13
    topdec

    topdec New Member

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    That's an amazing deal!
     
    golfguy likes this.
  14. May 7, 2018 at 9:47 AM
    #14
    mcDonaldTrumpet

    mcDonaldTrumpet New Member

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    Thanks, i live within an hour of about 6 toyota dealerships so i did alot of negotiating between dealers. Right around DC area
     
    WallyT4R and golfguy like this.

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